OUR TEAM

Matt Fisher

Client Managing Principal

As a Principal in the firm’s Brand Strategy practice, Matt brings over 15 years of experience in marketing, strategy and operations as both a practitioner and management consultant. Primarily focused on B2B positioning, strategy development and execution, Matt delivers actionable insights which have generated over $700 million in incremental sales opportunities for his clients.

Prior to joining Zyman Group, Matt was a management consultant for Inforte and CSC Index where he helped clients develop strategies to align market and business needs with operational and IT capabilities. Some of Matt’s clients included Sun Microsystems, General Motors, Scudder Kemper Investments and Florida Power and Light. Earlier in his career, Matt worked in product development, manufacturing and research and development for both Ford Motor Company and General Motors.

Matt holds a BS in Aerospace Engineering from Purdue University, an MS in Mechanical Engineering from the University of Michigan and a dual MS-MBA in Engineering Management from Northwestern University’s Kellogg Graduate School of Management.